With over 6 million users and counting, and a massive keyword database, SEMrush is the #1 choice for professionals in the digital marketing space. More than that, SEMrush is one of the best suits of tools available today to gain insight into the competition in any industry. The company offers a wide variety of digital marketing products that dig deeply into SEO, keywords, PPC, content marketing and managing a marketing campaign.
SEMrush also offers what some call one of the best affiliate marketing programs available today. Their program has several excellent benefits, all of which we will look at more closely below. Are you in the affiliate marketing arena or just getting started? If yes, the information below will give you everything you need to know about SEMrush's affiliate program and why you should consider making it part of your portfolio.
As with all affiliate marketing programs, you must first fill in an application and submit it to SEMrush. To do that, you need to go to the SEMrush affiliate webpage, fill in the application and give SEMrush the information they need. (The SEMrush affiliate program, like many others, is run by Impact, a 3rd party affiliate gateway.) Before you do that, however, there are several criteria that you must meet, including:
• You must have a website or social media page with at least 1000 followers and steady traffic.
• Your website or social media page must be all about digital marketing. That includes SEO, content marketing, Pay Per Click advertising, digital marketing, and anything about the aforementioned digital services.
• You need to update your website / blog / social media at least once a week with new content.
• SEMrush prohibits affiliates from promoting their services via email only.
Getting approved for SEMrush, unlike other affiliate marketing programs, usually takes less than a day. As long as you meet the criteria outlined above, you should be approved on a trial basis and move to a fully approved affiliate. Speaking of meeting the criteria, here are two very specific ways to do that:
This first step in getting approved is the most important. As with any affiliate marketing program, SEMrush wants to ensure that you provide high-quality, helpful, and engaging information (content) to the public and do it regularly. If you're an expert at digital marketing, that should be no problem. However, if you're not, or you're not a great writer, it's critical that you find a source for content. You'll need a lot of new content all the time, and without a source, you'll be grounded like a boat on a sandbar.
Almost all affiliate marketing programs require that you have a website, blog, or social media account, and SEMrush is no different. Not only do you need one of the three, but they also require you to have 1000 followers (not "likes") and that your website, blog, or social media account has constant traffic (website visitors).
The only program that SEMrush offers is its suite of digital marketing tools. That's a drawback but also a big plus. The drawback is that they don't have different products or services. The big plus is that you can concentrate all your affiliate marketing methods on one product with only one service to promote. If you know what it takes to create content, you'll immediately recognize how beneficial this truly is. It means you don't have to know about various products and, more importantly, write and create content about all of them.
SEMrush's affiliate program has a very straightforward commission structure. Indeed, it's less of a structure and more of a "here are the 3 ways you get paid" type of deal. Those 3 ways to get paid include;
1. For every new SUBSCRIPTION one of your referrals purchases, you make $200.00.
2. For every new NEW TRIAL, you make $10.00.
3. For every NEW SIGN-UP, you make 0.01 cents.
That's it, the entire commission structure for SEMrush. Yes, it's as basic as they come in the affiliate marketing world, but sometimes simple is better. Plus, the fact is that SEMrush pays more than almost any other affiliate marketing program for a single sale. For example, let's say you're an affiliate for Amazon, and you make a 5% commission on every referral sale. If you manage to refer one person who buys, say, a $100.00 product (which is a lot on Amazon), you will make $5.00. That means you would need to refer 40 people to make the same commission you would make with one person via SEMrush!
By the way, one of the best perks of being an affiliate marketer for SEMrush is that they give you an incredible 120-day cookie, one of the longest in the affiliate marketing arena. That means if one of your referrals signs up with SEMrush up to 120 days (4 months!) after their first contact with the company, you still get the commission! When you consider that most of the top affiliate programs give you a 30-day cookie, the 120day cookie you get from SEMrush is even more fantastic!
Making $1000 per month as a SEMrush affiliate is no different from making $1000 monthly as an affiliate marketer for any other brand. It's a numbers game; the bigger the numbers, the more money you will make. Below are a few real-world examples of how many new customers you would need to refer to SEMrush to make $1000. per month.
• New Referal x 1 Subscription = $200 Commission
• 5 Sales x $200.00 per sale = $1000.00
• New Referral x 1 Trial = $10 Commission
• 100 Sales x $10.00 per sale = $1000.00
• New Referral x 1 Signup = $0.01 Commission
• 10,000 Sales x $0.01 per sale = $1000.00
Now, obviously, you would want to convince your referrals to sign-up for the subscription as it pays by far the highest commission. That's where SEMrush makes their money, and, as an affiliate for them, that's where you'll make yours. That's also the main reason you want or, rather, need high-quality content on your website, blog, or social media page. You aren't going to convince anyone to get a SEMrush subscription if your content is dull, incorrect, or isn't engaging. Your content needs to be energetic and filled with great facts about the company's digital marketing suite and its excellent tools!
Even to get a referral to sign up for SEMrush's trial subscription will take top-notch content, which is why it's so important you either create it yourself or subcontract it out to a high-quality, fairly-priced content writer or platform.
• $200.00 commission on every new subscription.
• $10 commission on every new trial.
• 120-day cookie, one of the longest in the affiliate industry.
• Last-click attribution.
• One of the biggest and best companies in the digital marketing space.
• A large variety of materials you can use to promote SEMrush. Banners, widgets, eBooks, campaign packages, etc.
• Responsive affiliate support
• Free to join.
• A very narrow, niche product. You're not qualified if you don't write about or specialize in digital marketing.
• They no longer have recurring commissions.
SEMrush isn't the only game in town when it comes to digital marketing services. There are quite a few others out there, although most aren't nearly as well-known as SEMrush, arguably the leader in the industry. Also, most don't have a comparable affiliate program. However, if you're looking for an alternative to SEMrush's affiliate program, the companies below might be worth a good look:
• Google Keyword Planner
• Ahrefs
• Serpstat
• Raven Tools
• Searchmetrics
• KWFinder
As we've seen today, SEMrush offers one of the best affiliate programs out there, at least regarding commissions and the ease of getting started. $200 commissions are nothing to sneeze at, and their 120-day cookie is one of the best. If you're in the digital marketing field and want to create a new income stream with one of the digital marketing leaders, the SEMrush affiliate marketing program is well worth your time and effort.