457 million buyers place orders with Shopify store owners each year, making the platform a fantastic place for eCommerce business owners and entrepreneurs. If you’re already a Shopify store owner then you likely know this already though, right?
If you’re a Shopify store owner, then you’re also probably familiar with the “Powered by Shopify” watermark that appears in your website footer depending on the type of Shopify account you have. As you scale your business, chances are you’ll want to remove that logo.
Ready to learn how to remove “Powered by Shopify” from your website footer? In this quick guide, we’ll show you how to do just that. We’ll also provide some tips on how to make your website look even better without the watermark.
What Is the Powered by Shopify Tagline?
The “Powered by Shopify” tagline is a short phrase that appears on the footer of online stores that are, well, powered by the Shopify eCommerce platform.
The tagline is intended to let shoppers know that they are using a secure and trusted platform to make their purchases. It’s also a great way for Shopify to promote its platform to consumers who visit any Shopify store.
While it might be annoying, in some cases the tagline is a good way for Shopify merchants to show their customers that they are using a reputable eCommerce solution.
For shoppers, the tagline can provide peace of mind knowing that their personal and financial information is being securely handled.
Overall, the “Powered by Shopify” tagline is a simple but effective way to build trust with online shoppers. That being said, we know that often, you want to display your branding and logo throughout your website.
In this case, it pays to understand how to remove the “Powered by Shopify” tagline.
How to Remove Powered by Shopify: Is It Possible?
Yes, it’s possible! If you’ve purchased a theme, you can remove the “Powered by Shopify” tagline from your website’s footer. However, you must remove it individually on each theme you use.
If you’re using a free theme, you’ll need to contact Shopify support for guidance on how to remove the “Powered by Shopify” phrase.
In either case, removing the “Powered by Shopify” tagline from your website’s footer is a simple process that only takes a few minutes to complete.
The Powered by Shopify Removal Process
While it’s true that the Shopify tagline does provide some valuable branding for Shopify, it’s also a reminder that you’re using a platform that someone else owns and controls. Fortunately, there are two simple “Powered by Shopify removal methods you can follow.
Using Edit Code
If you’re using a Shopify theme and you want to remove the “Powered by Shopify” link in the footer, you can do so by editing your theme code. Here are the steps:
- Log in to your Shopify account as an admin
- Click on Online Store > Themes
- Find your active theme and click Actions > Edit Code
- Open the Layout folder
- Find and open the theme. liquid file.
- Find the tag near the bottom of the file and remove this code if you see it: {{ powered_by_link }}
- Click Save
That’s it! The “Powered by Shopify” link should now be removed from your store’s footer.
Using Edit Language Option
The edit code above only works if you’re using a paid theme (in most cases; again, free themes often require assistance straight from Shopify’s support team). However, there’s a simple way to do this using the “Edit Language” option in your Shopify settings.
Here’s how:
- Log in to your Shopify admin and go to Online Store > Themes
- Find the theme you want to edit and click Actions > Edit Languages
- Find the “Powered by Shopify” text and delete it everywhere you see it on your site
- Save your changes and that’s it!
Keep in mind that this change will only affect the front end of your store. Potential customers will still be able to see that you’re using Shopify when they view your store’s source code. That’s typically not an issue as most consumers won’t ever see or analyze your code.
Likewise, this means that if you ever want to add the “Powered by Shopify” tagline back, you can easily do so by following the same steps outlined above.
Do You Need to Remove Powered by Shopify From Your Site?
If you’re using Shopify to power your eCommerce site, you may be wondering if you need to remove the “Powered by Shopify” link from your footer. After all, it’s not the most aesthetically pleasing thing in the world and can distract from your branding.
But no, you don’t need to remove the text at all. There are a few good reasons to leave it there if you’re just starting to build your brand.
For one thing, the link is a way of showing that your site is powered by a reputable and reliable platform. This can give visitors confidence that they’ll be able to make purchases without any problems.
That being said, once you’ve established a solid brand reputation, it’s a good idea to remove the tagline. It makes your website appear more professional and consistently branded.
Contact Shopify Support for Help
Having trouble removing the tagline from an active Shopify theme? You can contact Shopify Support and let them know that you’d like to remove the “Powered by Shopify” message from your site.
They’ll be able to help you with the next steps, which may involve making some changes to your theme code. Once everything is squared away, the “Powered by Shopify” text will be gone for good.
Other eCommerce Website Design Tips
While you’re removing the “Powered by Shopify” tagline from your footer then you’re likely making other changes to your eCommerce website design.
That’s great! Making improvements to your website design and website content can be a great way to make your online presence more professional and increase your sales. Here are some tips to keep in mind when designing your eCommerce website.
Replace the Tagline
We mentioned above that it’s not mandatory to replace the Shopify tagline. However, as you grow, we suggest doing so.
Customers may associate the Shopify logo with generic or low-quality products, while a clean and branded website design shows that your business is legitimate and established.
It may also give the impression that you have your platform or online store, rather than using a third-party service. Plus, it allows for more space on your webpage to showcase your branding and unique product offerings.
Stay Consistent With Branding
Your eCommerce website is often the first touchpoint between you and your customer. Because of this, it’s important to make sure that your website design is consistent with your brand.
Your logo, colors, and tone of voice should all be carried over to your website. This will help create a seamless experience for your customers and will remind them of your brand every time they visit your site.
Put Your Top Products First
If you’re running an eCommerce website, it’s important to make sure that your top products are prominently featured on your home page. After all, these are the items that are most likely to sell, so you want to make sure that they’re easy for potential customers to find.
One way to do this is to feature them in a slider or carousel at the top of your home page. Another option is to list them in a grid with large images so that visitors can quickly scan and see what you have to offer.
Focus on Image Quality
When it comes to eCommerce, one of the most important things you can do is focus on image quality. After all, product photos are a key selling point, and poor-quality images can reflect badly on your brand.
There are a few things you can do to make sure your product photos are looking their best. First, use high-resolution images that have been properly edited and retouched. Additionally, take advantage of product zoom features so shoppers can get a closer look at details.
And finally, make sure that your images are optimized for mobile devices, as more and more shoppers are making purchases on their phones.
Optimize Your Content for SEO
Optimizing your content for SEO is essential if you want your eCommerce website to be successful. There are a few simple things you can do to make sure your content is as SEO-friendly as possible.
Namely, it’s important to choose your keywords carefully. Include keywords throughout your content, including in the title, in the body, and the keywords section of your website. Be mindful of search intent here.
Additionally, make sure your content is well-written and informative. Avoid keyword stuffing, which will not only make your content less readable but will also hurt your SEO ranking.
Get SEO-Optimized Content for Shopify
Aside from learning how to remove “Powered by Shopify,” understanding what other types of content to include in your eCommerce website can make or break your business.
If you’re looking to drive traffic and sales to your Shopify site, high-quality, SEO-optimized content is key. The right mix of keyword placements, informative writing, and CTAs will persuade readers to take the next step with your product.
iWriter can help you get the content you need to rank higher in search engine results pages and convert clicks into customers. Click here to learn about our web copywriting service and see how we can help you improve your online presence with great content.
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