Want to see how we grew a tax website from 0 to 8,568 organic traffic per month? Then this finance case study is for you!
This specific client came to us with a brand new site that was just built back in December 2021.
After 6 months of consistent content and link building, the site's organic search traffic has EXPLODED.
In this finance case study, we're going to show you what we did month-by-month to grow this finance website's organic search traffic from 0 to 8,568+ views per month!
When this client came to us in December of 2021, there was 0 content on the site, no backlinks, and no paid or organic search traffic…
The site primarily focuses on tax-related content, things like:
• Tax deductions
• Tax benefits
• Property taxes
• & more!
Most of the keywords they wanted to target had search volume on the lower end but were extremely lucrative.
We knew that we could get the site ranking (ranking high, too!) for these keywords with a strategy that included high-quality SEO Optimized Content paired with link building, specifically guest posting.
Here’s how we did it:
As mentioned earlier, they came to us with a brand new site that was getting 0 organic search traffic per month:
For the first month, we started them out with 6 SEO Optimized blogs:
• (5) 1,500 word blogs
• (1) 3,000 word blog
We went with evergreen-style topics to start out, things like:
• The Top 7 Tax Reduction Strategies for High-Income Earners
• Best Tax Havens in the World
• Year-End Tax Planning Tips for Lowering Your Taxes
The initial goal here was to get the site ranking for tax-related keywords and interlink each piece of new content with the last one that was posted.
For month two, we bumped the content up to ten SEO Optimized blogs:
• (2) 3,000 word blogs
• (5) 2,000 word blogs
• (3) 1,500 word blogs
This was still evergreen-style content with basic topics about US tax law, LLCs, and more.
What did change in month 2, was the addition of our Link Building promotion that gave you high domain authority (DA) guest posts with your deposits into iWriter.
This client received twelve DA50+ guest posts ($6,000 value) in January that were used to juice up the new content that we’ve been creating.
And boy…did it work!
In month 3, we took their content to a whole new level! This is where the fun begins in this finance case study.
We wrote 92 SEO Optimized blogs for this finance site in one month and each piece of content was between 1,000 to 2,000 words long.
This was also a month where we ran a Link Building promotion, but this time, we gave you free high-traffic guest posts with your deposits into iWriter.
The client received twenty-one 25,000+ publisher traffic guest posts ($10,500 value) in addition to all of the content that was ordered and written this month.
It takes upwards of 30+ days for those backlinks to start getting crawled and indexed by Google, so the next few months are where this site experienced the most growth!
February was a heavy month for this site in terms of a content and link building budget, so they decided to scale it back a bit in March.
We created 26 SEO Optimized blogs for the site in March, particularly all 1,000 and 1,500 words in length.
The same style of finance content was created, with topics about IRAs, IRS penalties, and much more.
Sometimes, you need to realize that it’s not about re-inventing the wheel. Instead, you can stick with what’s working and growing the site…and that’s what we did!
This is the month where the site experienced the largest growth in terms of organic search traffic:
According to Ahrefs, as of April 1st, 2022, the site was getting 2,712 organic search traffic per month.
By April 30th, 2022, the monthly organic search traffic had grown all the way up to 8,220!
That’s a 203% growth in organic traffic in just one month…
All of this growth happened by using the same, consistent strategy of 10+ SEO Optimized blogs per month.
The growth from April continued on through May for this finance site.
According to Ahrefs, the organic search traffic went all the way up to 11,000+ at one point this month.
We kept the same strategy going on our end, which included:
• 14 SEO Optimized Blogs
All of the blogs were 1,500 and 2,000 words long.
Each blog post contains internal and external links, a unique meta description, CTA’s, a relevant stock image, proper HTML formatting, and much more!
When this client came on board and decided to fully commit to a content marketing strategy for their finance site, they experienced consistent growth in organic search traffic month after month.
We focused on building out high-quality, SEO Optimized Content and paired this with our monthly Link Building promotions.
As you can see in the image below, the site’s organic traffic, traffic value, organic keywords, and backlinks are consistently improving as well.
After 6 consistent months of hard work, we’ve grown this site's organic traffic from 0 to 8.6K+ visitors per month and grown their organic traffic value by over $3,000+.
If you’d like some help growing your site with premiere content marketing services, then you should book a consultation with us today.
Organic Traffic $ Value Before Content & Link Building:
Organic Traffic $ Value After 6 Months of Content & Link Building:
# of Referring Domains Before Content and Link Building:
# of Referring Domains After 6 Months of Content and Link Building:
# of Organic Keywords Ranking Before Content and Link Building:
# of Organic Keywords Ranking After 6 Months of Content and Link Building:
Total Content Marketing Budget: $20,500
Campaign Length: 6 Months (& still going!)
Monthly Traffic Value: $3,100
Organic Keywords: 3,800